Opinions & Columns

Kim Schmidt
From the Desk of Kim Schmidt

Growing Role of Women in Agriculture

While scanning through the news that had come in over the weekend something jumped out at me — the growing role of women in agriculture. The two headlines that caught my eye were "Women Play Key Roles in Agriculture Jobs," from The Herald Journal in Logan, Utah, and "AGCO Celebrates Formation of First Women in Manufacturing Chapter in Minnesota," from the Daily Globe in Worthingon, Minn.
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George Russell
Technology for Profit

Article Rewind: What We’ve Covered So Far

I began writing a regular column in 2009 under the banner “Planning for Profits,” which focused on ways progressive farm equipment dealers can improve their bottom lines. In early 2012, the editorial focus changed to “Technology for Profits” — that is how dealers can and should use technology profitably. This list responds to dealers who have asked for copies to previously published articles.
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Dr. Jim Weber
Business of Selling

Executing with Speed

While my last two columns focused on “Dominating the Market” and “Initiating a Winning Strategy” by utilizing the principles of Sun Tzu’s “The Art of War,” this column will address similar precepts necessary to execute a strategy with the alacrity necessary to be victorious.
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Kanicki
From the Desk of Dave Kanicki

Is it Time to Invest in Ag?

Conventional wisdom would tell us, no. Now is the time to avoid the risk that comes with a soft market and wait until business picks back up. This kind of sounds to me like trying to time the stock market: take your best educated guess at when things will pick up or fall off and hope you guessed correctly.
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Lessiter
From the Desk of Mike Lessiter

Welcome to the New Farm-Equipment.com

Earlier this week, we officially unveiled a completely redesigned website. Featuring a clean, organized look with easy-to-browse content, Farm Equipment is the largest depository of dealer-driven news and insights on the Internet, with years of Farm Equipment magazine content and all of the stories that have appeared in E-Watch.
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George Russell
Technology for Profit

Automating the Service Department of the Future

Service is without a doubt the most expensive department to operate. It occupies the most space in the dealership so it has the highest occupancy costs (heat, light, power, rent/amortization, etc.); it also employs the most people, and has the highest operating costs.
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