Articles by Kim Schmidt

Reynolds Farm Equipment Spreads Christmas Cheer and Earns Good Will

For the last 20 years Reynolds Farm Equipment Inc. in Fishers, Ind., has been spreading holiday spirit to the surrounding community with a spectacular holiday light show. The Christmas light display has become a well-known tradition throughout the area and beyond. Michael Lawson of Reynolds Farm Equipment says members of the family have run into people in places as far away as Hawaii who have seen or heard about the annual light display.
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Planning a Dealer Auction

Moving used equipment and keeping inventory fresh is vital to the financial success of any dealership. However, it's no secret that doing so can be easier said than done. For Johnson Tractor the solution is a dealer-run auction at its Juda, Wis., location.
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Read Bros. Ambulance to the Rescue

The Case IH dealership is impressive to say the least, but the biggest surprise can be found on the shop floor or driving somewhere in the Read Bros. 60-mile service area a 1995 4700 Navistar ambulance that has been redesigned and outfitted as a service truck for the dealership.
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