Articles by Kim Schmidt

Kim Schmidt
From the Desk of Kim Schmidt

‘Right to Repair’ Battle Continues

On June 22, the U.S. Copyright Office issued a report in which it essentially said they’re tired of having to review exemptions to Section 1201 of the Digital Millennium Copyrights Act every 3 years and industry by industry. If that’s the case, we could be talking about — or maybe just waiting on — the issue for quite some time if the speed at which Congress does anything is any indication.
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Special Report

Parts Success is a '2-Way Street' with Manufacturers

Dealers & manufacturers need to work together to promote & take advantage of parts programs that can help improve margins.
If your strategy for selling parts is relying on walk-in traffic or the service department, you’re missing out on opportunities. “Dealers who are relying on walk-in traffic are the dealers who are complaining about their parts business.
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To the Point

Making Parts Sales Sexy

The parts department isn’t a particularly sexy department, so most dealers usually put their focus on the sales department. We haven’t been that way. Parts first is how we look at ourselves.” That’s what one dealer recently told me when I asked him what set his dealership apart. He went on to explain how the parts department is the first priority when it comes to training, showroom space and merchandising.
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Kschmidt2_sm.png
To the Point

Making Parts Sales Sexy

"The parts department isn’t a particularly sexy department, so most dealers usually put their focus on the sales department. We haven’t been that way. Parts first is how we look at ourselves.” That’s what one dealer recently told me when I asked him what set his dealership apart. He went on to explain how the parts department is the first priority when it comes to training, showroom space and merchandising.
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How to Determine Used Equipment Values

Dealers should be consulting multiple sources and data fields in order to accurately assign values to used equipment.
It’s no secret that there’s too much used equipment on North American farm equipment dealers’ lots these days. While dealers are making strides in reducing their equipment inventory build up, correctly valuing used equipment is key to properly managing inventories now and in the future.
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How to Value Tires on Trade-Ins [Webinar]

Assigning the right value to used equipment is key to moving it off your lot, but how closely are you paying attention to the tires on the trades you take in? The condition and value of the tires on a piece of used machinery could have a big impact on whether or not you get it sold. In this webinar, Casey Seymour, used equipment/remarketing manager for PrairieLand Partners, and Terry Morris, Great Lakes sales manager and senior salesman for Dawson Tire and Wheel, discuss the importance of knowing the value of the tires on your used equipment and to take tire condition into account when pricing used units.

[To view any of our webinar replays, you must be logged in with a free user account.]


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Kim Schmidt
From the Desk of Kim Schmidt

Do You Adapt to a Changing Customer Base?

Dealer succession planning is a regular topic in the pages of Farm Equipment; in fact we devoted an entire special report and conference to the topic a few years ago. Progressive dealerships have a plan in place or are working on their plan to prepare the next generation of managers and leaders to move the business forward. But, what are you as the dealer doing to prepare your business for the next generation of customers? Anything?
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Sponsored Content: Success in Shortline Machinery

Are You Doing Anything Extra to Promote Your Specialty Equipment Lines?

Q: With large ag equipment sales expected to be down again this year, are you doing anything extra to promote your specialty equipment lines? If so, what?
We asked dealers: "With large ag equipment sales expected to be down again this year, are you doing anything extra to promote your specialty equipment lines? If so, what?"
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