Articles Tagged with ''George Russell''

Sponsored Content: Success in Shortline Machinery

What Consultants Say About Shortline-Only Farm Equipment Dealerships

We interviewed three consultants to get their perspective on the challenges faced by shortline-only dealers. Here's what they had to say, in their own words.
We interviewed three consultants to get their perspective on the challenges faced by shortline-only dealers. Here's what they had to say, in their own words.
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Alternative Distribution
Special Report: Alternative Distribution

Alternative Distribution: How Many Options Really Exist?

Consultants and manufacturers weigh in on 7 options that are bandied about, and whether equipment dealers could see new or evolving models popping up around them.
Case IH’s announcement in February about brand purity at its dealer meeting and the specific mention of 7 lines they didn’t want to see competing with red equipment on dealers’ lots, got the attention of both dealers and manufacturers.
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Farm Equipment

Farm Equipment's Dealership Minds: Vanderloop Equipment, Profile of a Successful Dealership

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