Items Tagged with 'Spud Armstrong'

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Precision Dealers Eyeing Bounce Back Year After Challenging 2024

12th annual Precision Farming Dealer Benchmark Study reveals 60% of dealers predict higher sales in 2025

While precision farming sales and service revenue was down on average in 2024, most dealers are optimistic they’ll bounce back this year according to the 12th annual Precision Farming Dealer Benchmark Study.   


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Precision Farming Dealer Summit

9 Benefits of Establishing a Standalone Precision Business

New Holland Rochester tripled precision sales and unlocked efficiencies by making its precision department into a business all its own.
Cultivating a successful precision farming department in a farm equipment dealership is a challenge that is as difficult as it is rewarding. Spinning the precision department off into a standalone business takes that challenge to the next level. Five years ago, Jim Straeter, owner of New Holland Rochester in Indiana, did just that. In a panel at the Precision Farming Dealer Summit, Straeter, along with his Precision Ag Manager, Lanty “Spud” Armstrong, shared their journey toward making precision a profitable standalone business.
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