Items Tagged with 'Implement & Tractor'

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Best of Fogarty

Some of the best

Random reflections on several high spots and classy people.
This may get me in trouble for who and what I'm leaving out. But I want to share a few recollections with readers and talk about some important things that happened and people I met over the years - though I may not have recognized their significance at the time.
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Competition Calls & Farm Equipment Responds

An unexpected phone call spurred fast action that protected the brand while gaining access to an acquisition partner
Farm Equipment was well ahead in every measurable criterion — advertising market share, editorial pages, ad pages and revenue. Things were proceeding nicely, and I wouldn’t say we were complacent but perhaps a shakeup was needed.
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Trying to Get ‘Lift Off’

Lessiter Media’s first 12 months with Farm Equipment were trying, but perseverance, planning & a serendipitous visit from a former mentor changed its fate
Despite the honeymoon period following our statement-making first issue, the rest of 2004 proved challenging.
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Ford's Tractor
Farm Equipment History

The Story of Henry Ford’s Tractor

An excerpt from the 2022 book release, Tractor Wars: John Deere, Henry Ford, International Harvester and the Birth of Modern Agriculture, gives Farm Equipment subscribers insight into the origins of the Ford Tractor and the man behind it.
An excerpt from the 2022 book release, Tractor Wars: John Deere, Henry Ford, International Harvester and the Birth of Modern Agriculture, gives Farm Equipment subscribers insight into the origins of the Ford Tractor and the man behind it.
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Glad Tidings from Gene Jennings

It’s OK to Fail — But Clean Up Your Mess!

Dr. Eugene E. Jennings, a widely known and quoted professor of business administration at Michigan State University, gave a talk titled “Industry Revival — Why We have to Step Back to Go Forward.”
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Kim Schmidt
From the Desk of Kim Schmidt

What Happened to ‘Seasoning’ Managers?

For each print issue of Farm Equipment, I dig through the Implement & Tractor archives to find something to highlight, whether it’s an example of what was a state of the art dealership 40 years ago or a survey that shows that large dealers are ready to start adding computers. As I pull a volume off the shelf, I never really know what I’m looking for or what I’m going to find. One thing I always walk away with, though, is that good business advice is generally evergreen.
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Farm Equipment

Farm Equipment's Dealership Minds: Vanderloop Equipment, Profile of a Successful Dealership

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