HOUSTON (May 5, 2010) — Mahindra USA, manufacturer of affordable, high-quality farm equipment, has hired a new director – After Sales Support and a new business manager for the Florida, Georgia and South Carolina regions.

Joe LaFollette has joined Mahindra USA as director – After Sales Support and will report directly to Mani Iyer, president of Mahindra USA.  LaFollette will oversee the Parts, Service and Quality departments and brings in over 18 years of experience in the tractor industry to Mahindra USA.  LaFollette has also held management positions with Case Corp., CNH Global, Jacobsen Corp. and Carolina Cat.  Prior to joining Mahindra USA, Joe was the chief operating officer for Safetec Sercurity Inc., South Carolina, where he was responsible for the total operations of the company.

Kelly Wilder has joined Mahindra USA as a business manager for the Florida, Georgia and South Carolina region.  Wilder will report directly to Mani Iyer and comes to Mahindra USA with an extensive background in the outdoor power equipment industry.  Prior to joining Mahindra USA, Kelly was the district sales manager for a similar territory for the Toro Co. 

About Mahindra USA

Houston, Texas-based Mahindra USA (www.mahindrausa.com) is a wholly owned subsidiary of Mahindra & Mahindra LTD, and part of Mahindra & Mahindra’s Automotive and Farm Sector (AFS).

Mahindra USA began selling tractors in the USA in 1994 and has grown rapidly due to high customer satisfaction and through customer referrals.  Mahindra USA has three distribution points in the USA to help meet the needs of its customers and the growing demand for its products.