This page lists material that supplements the June 2024 issue of Farm Equipment.

Swather Leads to a ‘Full Fleet’ Conquest, Additional Sales

In a recent interview with Intermountain New Holland, editor Mike Lessiter discussed the dealership's success in "color conversion" with one of their farm customers. In this three part series, follow along as General Manager David Orr and salesperson Daniel Avelar share their perspectives on the importance of customer relationships and commitment to excellence helped accomplish this difficult prospect.

A supplement to "Swather Leads to a ‘Full Fleet’ Conquest, Additional Sales" on page 18

How to Sell: Minimum Tillage, Maximum Payback

Explaining the cost savings potential of strip-till is pretty straightforward, but setting a grower up with the right rig for their specific situation requires effort, engagement and expertise.

Leadership Lessons: How to Engage a Disengaged Employee

Before an employee quits, there is typically a phase of disengagement. In today’s tight labor market, it’s more important than ever to quickly identify that stage, get to the root of the cause and, ultimately, develop a resolution. 

Used Equipment Remarketing Roadmaps Podcast

Tune in to Farm Equipment's "Used Equipment Remarketing Roadmaps" podcast to stay up to speed on the used equipment market.

Farm Equipment Multimedia

Farm Equipment offers an extensive multimedia collection of content, including industry interviews, conference coverage, and new products, as well as informational webinars, podcasts, product reviews and more!

Farm Equipment’s Best of the Web

Each day, Farm Equipment editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of our great farm machinery industry. We’re now aggregating our favorite content for “Best of the Web This Week” to share with you.