July/August 2022

Table of Contents

Table of Contents

To the Point

Does the Dealership of Tomorrow Have No Inventory?

By Kim Schmidt posted on June 29, 2022 | Posted in Manufacturer & Dealer Issues

You may have read that headline and thought, “With the current supply chain issues, the dealership of today already has no inventory!” We’ve talked ad nauseam about the current inventory challenges — both for new and used equipment — dealerships are facing.
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Ag Equipment Business Update

From the editors of Ag Equipment Intelligence & Cleveland Research Co.

July 7, 2022 | Posted in Best Practices, Operations & Finance, Dealer News

From the editors of Ag Equipment Intelligence & Cleveland Research Co.

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Trade Values & Trends

July 7, 2022 | Posted in Data & Forecasts, Precision Ag Sales & Service, Spraying

2022 Farm Equipment Dealership of the Year Award

18th Annual Awards Program Recognizes Industry’s Top Dealers

Riechmann Bros. and First Choice Farm & Lawn earned the industry’s top honors as Farm Equipment’s 2022 Dealerships of the Year.

By Farm Equipment Staff posted on July 6, 2022 | Posted in Best Practices, Operations & Finance

This year’s Dealership of the Year program attracted nominees from across the U.S. and Canada, once again providing some tough competition.
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Customer Satisfaction Drives Metrics for Riechmann Bros.

For 100 years, Riechmann Bros. has been serving customers in Southern Illinois, and the dealership’s focus on customer satisfaction has led to success for the 4-store dealership.

By Kim Schmidt posted on July 6, 2022 | Posted in Best Practices, Operations & Finance

For 100 years, some combination of Riechmann brothers has been serving Okawville, Ill., and the surrounding communities. Today, the third and fourth generations are working in the business and make up the dealership’s board.
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Diversification & Expansion Help Fill Market Gaps

First Choice Farm & Lawn, co-owned and operated by brothers Ron and Don Parks, has grown from 1 store to 6 in the 10 years since they bought the dealership.

By Kim Schmidt posted on July 5, 2022 | Posted in Best Practices, Operations & Finance

Upon graduating from the Univ. Tennessee at Martin in 2009, Ron Parks got a job working for Danny Montgomery, who owned a Kubota dealership in Union City, Tenn. Starting off in the parts department, Ron quickly worked his way up into a sales and management role.
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Executive Q&A

Finding a Corporate Mindset Through M&A Growth

Florida Coast Equipment CEO Todd Bachman talks about the struggles and successes he found while dramatically growing the dealership over the last year.

By Ben Thorpe posted on July 1, 2022 | Posted in Best Practices

Todd Bachman, CEO of 11-store Kubota dealership Florida Coast Equipment, has been busy this past year. The dealership acquired its 11th location in Kissimmee, Fla., in January and over the last 12 months, has taken on 7 new locations.
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2022 Equipment Dealers Assn. Dealer-Manufacturer Relations Survey

Dealers Rank Kubota Canada & Branson as Top Full-Line & Tractor Mfrs.

In its first year on the survey, Kubota Canada takes the top slot among full-line manufacturers, while Branson ranked 1st among tractor manufacturers for the 3rd year in a row.

By Ben Thorpe posted on July 1, 2022 | Posted in Manufacturer & Dealer Issues

The Equipment Dealers Assn. (EDA) has released the results of its annual Dealer-Manufacturer Relations Survey to equipment dealers.
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Creating an Onboarding Plan for New Employees

Onboarding should not be a 1-day event. Plan to dedicate several days to the initial orientation, as well as making a 30-60-90 day plan.

By Wayne Brozek posted on July 2, 2022 | Posted in Best Practices, Department Management

How do you handle onboarding at your locations? We are all looking for qualified employees. Some dealers are complaining about not being able to keep their people, yet how much effort are we putting into the onboarding process?
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Leadership Lessons

5 Service Department Communication Bottlenecks & How to Fix Them

By Shane Waldemar posted on July 2, 2022 | Posted in Department Management

The busy season is in full swing. Tensions are running high. When things get busy, any inefficiencies at your dealership become glaringly obvious.
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Ahead of the Curve

Fertilizer & Fuel?

New York-based research firm unveils a 75 horsepower ammonia-fueled electric tractor that could foreshadow answers to the current lack of practicality of lithium-ion batteries to power large farm equipment.

By Dan Crummett posted on July 3, 2022 | Posted in Product Innovations & Introductions

While most North American growers and farm equipment dealers don’t share much enthusiasm for electric-powered field tractors and harvesters, the recent demonstration of a highly-modified John Deere tractor using anhydrous ammonia as fuel for its electric motors could spark some interest in both groups.
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Day in the Cab

Dedication to Problem-Solving Drives Strong Precision Service

Even on a “slow” day, precision farming specialist Pete Kopriva fields dozens of calls, connecting customers to efficient precision support.

By Michaela Paukner posted on July 3, 2022 | Posted in Precision Ag Sales & Service

Early on in my Day in the Cab visit with Pete Kopriva, precision farming specialist at Case IH dealer J.J. Nichting, he said the amount of phone calls he was getting had “really died down” since the previous week.
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Industry Q&A

What Are Your Best & Worst Precision Ideas?

From adding technology-specific product specialists to ineffective remote support, dealers from across the globe share the best and worst precision practices tried in the last 2 years.

July 4, 2022 | Posted in Best Practices, Precision Ag Sales & Service

In May, we asked Precision Farming Dealer readers to share the best and worst precision agriculture-related idea, practice, technology, etc., implemented at their dealership in the last 2 years and explain what went well or what went wrong. Here are some of the most informative responses.

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Making the Case for Gamifying Precision Agriculture

Encouraging competition and engagement through agriculture technology could increase usage of precision practices.

By Shane Thomas posted on July 4, 2022 | Posted in Data & Forecasts

"The Addiction Economy," an article from Every, gets into the addicting nature of social media platforms primarily. It has a generally negative bent towards those, though I am going to take a slightly different angle here and apply the “addictive” nature to agriculture.
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Acquisitions, Investments Accelerate OEMs’ Autonomous Capabilities

OEMs tapped a number of existing technology companies in 2021-22 to add to their autonomous agriculture offerings.

By Michaela Paukner posted on July 5, 2022 | Posted in Manufacturer & Dealer Issues, Product Innovations & Introductions, Dealer News, Manufacturer News

Acquisitions of and investments in precision agriculture startups accelerate the capabilities and time to market of the major line manufacturers’ autonomous offerings.
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Strip-Tillers Embrace RTK, Plan Precision Purchases in 2022

2022 Strip-Till Benchmark Study reveals most popular precision technologies used by U.S. strip-tillers.

By Michaela Paukner posted on July 5, 2022 | Posted in Precision Ag Sales & Service

Strip-till, a technology-driven farming practice that requires specialized equipment and knowledge, presents an opportunity for dealerships and their precision departments to establish authority and increase revenue.
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Mainero MDD200 Corn Head

By Emily Schultz posted on July 6, 2022 | Posted in Product Innovations & Introductions

The Mainero MDD200 is the third generation of Mainero’s row-independent corn heads. The MDD200 differs from its predecessors with its longer and thinner snout, a new deck plate design and has 60% more lugs on the gathering chain for improved crop intake.
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Claas TRION 740 Combine

By Emily Schultz posted on July 6, 2022 | Posted in Product Innovations & Introductions

Claas announced the launch of its newest combine, the TRION 740, on June 15, calling it, “newly designed to provide small to mid-sized operators a competitive edge.”
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HCC SieveSense

By Emily Schultz posted on July 6, 2022 | Posted in Product Innovations & Introductions

As described by David Young, director of engineering at HCC, the SieveSense is a hyper-accurate louver sensor that enables automatic cleaning shoe adjustments. It uses closed loop sensing technology that monitors crop conditions, terrain environments and cleaning shoe loading conditions.
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Ask the Expert

Proactive vs. Reactive: What Does Your Crystal Ball Say?

By Casey Seymour posted on July 7, 2022 | Posted in Best Practices, Manufacturer & Dealer Issues, Operations & Finance, Precision Ag Sales & Service

In February 2014, I was sitting at Palm Spring International Airport, returning home after a conference I attended. I was invited to give a presentation titled “Pros and Cons of Leasing vs. Buying Equipment.”
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Featured Articles

Featured Articles

To the Point

Does the Dealership of Tomorrow Have No Inventory?

By Kim Schmidt posted on June 29, 2022 | Posted in Manufacturer & Dealer Issues

You may have read that headline and thought, “With the current supply chain issues, the dealership of today already has no inventory!” We’ve talked ad nauseam about the current inventory challenges — both for new and used equipment — dealerships are facing.
Read More

2022 Farm Equipment Dealership of the Year Award

18th Annual Awards Program Recognizes Industry’s Top Dealers

Riechmann Bros. and First Choice Farm & Lawn earned the industry’s top honors as Farm Equipment’s 2022 Dealerships of the Year.

By Farm Equipment Staff posted on July 6, 2022 | Posted in Best Practices, Operations & Finance

This year’s Dealership of the Year program attracted nominees from across the U.S. and Canada, once again providing some tough competition.
Read More

Executive Q&A

Finding a Corporate Mindset Through M&A Growth

Florida Coast Equipment CEO Todd Bachman talks about the struggles and successes he found while dramatically growing the dealership over the last year.

By Ben Thorpe posted on July 1, 2022 | Posted in Best Practices

Todd Bachman, CEO of 11-store Kubota dealership Florida Coast Equipment, has been busy this past year. The dealership acquired its 11th location in Kissimmee, Fla., in January and over the last 12 months, has taken on 7 new locations.
Read More
Digital Edition

Digital Edition

Farm Equipment July/August 2022 Digital Edition

July 8, 2022

Read each issue of Farm Equipment on your tablet and desktop computer.
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Online Extras

Online Extras

Online Extras: July/August 2022 Issue

July 8, 2022

Web-exclusive content for this issue includes: Used Equipment Remarketing Roadmaps Podcast and Dealership of the Year video series
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Farm Equipment

July/August 2022

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