Items Tagged with 'Drew Lessiter'

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Precision Performance Via Fast-Tracked Training, Phone Support & On-the-Farm Equipment

Large-store dealer group Greenway Equipment put the ‘bat in its own hand’ for optimal technology sales & support.
Jeff Barnes, Greenway Equipment’s Precision Ag Manager who oversees a group of 41 staffers in Field Teams, Support Center and data analysts, was asked about how the Arkansas-based dealership, the 14th largest farm machinery dealer (and 10th largest John Deere dealer) and its precision business evolved since his arrival 14 years ago.
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A Dealer’s Role in NFL History

A trip to the National Football Hall of Fame reinforces how auto dealers learned retail & service best practices from their implement dealer counterparts

A trip to the National Football Hall of Fame reinforced how the auto world learned how to retail and service customers from its implement dealer counterparts


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