I have to admit that in nearly 20 years of covering the business and as a business owner myself, there’s a heaping helping of skepticism on the subject of the viability of the company store.
In a recent interview with Farm Equipment, Dawn Equipment CEO Joe Bassett discussed his desire to set up company stores in the near future, pursuing a store model "more like Tesla's."
With the majors adding to their product lines and pressuring their dealers to remain "pure" in the equipment they carry, it's becoming increasingly more difficult for shortliners to find the right dealers in the right markets, Rusty Fowler, the retiring president and CEO of Krone North America, told Ag Equipment Intelligence.
In this episode of On the Record, brought to you by Associated Equipment Distributors, we take an initial look at the Dealer Business Outlook & Trends Report and what dealers are forecasting for 2025.
Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
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