Téalin Robinson is a Digital Marketing Coordinator and contributing writer for Lessiter Media. She joined Lessiter Media in April 2022 as the Client Services Coordinator, managing client relations and project deliverables between key internal and external stakeholders. Robinson is a journalism graduate of the University of Wisconsin-Madison.
There is a strategic approach to sales where building relationships and trust with customers is just as important as the numbers and machinery itself — especially when navigating appraisals and trade-ins.
Doug Neta holds a unique position at Vanderloop Equipment’s (VE) Lena, Wis., store. With 15 years at the company, Neta used his experience as a farmer and service technician to become a resoundingly personal store lead with his customers.
In this episode of On the Record, brought to you by Associated Equipment Distributors, Marc Johnson, principal with Pinion, provides 4 factors that will be important for dealers to watch in 2025 that will impact their business.
Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
At Machinery Scope, we believe you deserve the best risk management solutions for your investments in heavy equipment. Since 2013, we have been proud to offer extended warranty, appraisals, and inspections. Machinery Scope is a family-owned business built on our experience in farming and equipment dealerships. We understand your business and provide a personalized and professional level of customer service. Machinery Scope has built a strong warranty product with our customers in mind, offering the same professional level of service from the time you get a quote, through the processing of a claim.
Finance Scope is able to provide the best financing opportunities for equipment dealers and customers through a diverse mix of lending companies under one single platform. Our large group of lenders, allows for competitive rates regardless of credit scores. Additionally, dealers and customers have access to the industry’s best expertise surrounding finance and lease structures, for all purposes, within the agricultural and construction industries. We provide all of this into one online platform to provide our customers with the best available tailored finance solution for their equipment.