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Special Report: Transitioning to the Next Generation of Dealers

Starting from Scratch

When Ron Hendershot asked me about coming to work for his dealership, truthfully I'm not really sure why I said yes to this new challenge. Before coming here 2 years ago, I had no ag background. My uncle farms cotton near Plainview, Texas, but other than that the only thing I knew about a tractor was it had a brake and a gas pedal. My only connection to ag was the fact that I was married to Ron's daughter, Jessica.
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Special Report: Transitioning to the Next Generation of Dealers

Staying Ahead of Our Customers: The Future Demands Continuous Learning

Our customer base is livestock oriented. It includes small hay farmers, custom hay farmers, dairies and hobby farmers. We are beginning to see a growing number of absentee owners as well. A majority of them have no real agricultural experience, kind of like me, and they hire people to look after their land.
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