Dealership Minds Summit Updates

Dealers Shed Light on Mystery of Marketing

When the Farm Equipment staff spoke with dealers about topics they wanted for the first-ever Dealership Minds Summit, marketing topped nearly everyone's list. Because dealers know well that a better mousetrap and the world beating a path to your door is patently false. More important than ever, dealers must promote themselves with the same fervor that their OEM promotes its color, while employing new technology and customer intelligence tools.
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Tim Young & Steve Cubbage to Speak at the 2013 Dealership Minds Summit

Tim Young is the General Manager of Young's Equipment which was awarded the 2009 Dealership of the Year. Young will be participating in the Dealer-To-Dealer Panel - Succession Planning. His topic is "Preparing the Next-Generation to Take Over." Young founded his company by taking over a bankrupt dealership in 1988. Today, it is a 7-store, 200-employee operation that recently passed $210 million in sales.
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Agenda Set for the 2013 Dealership Minds Summit

Farm Equipment magazine has announced the agenda and presentation lineup for the 2013 Dealership Minds Summit, a first-ever, 1-day conference and networking event for dealer-principals, top-level management and executives from farm equipment dealerships of all colors.
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