Articles Tagged with ''farm equipment''

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Conversations in Ag

Linco-Precision’s Skip Klinefelter Discusses Farming Equipment Sales

A gap in industry experience doesn’t equate to different challenges when proving the value of precision equipment and establishing a rapport with customers. Brenan Schneidermann, precision farming specialist for Town & Country Implement and recent college graduate, sits down with Skip Klinefelter, owner of Linco-Precision, to discuss the precision learning curve, generational approaches to customers and the need for patience when entering the industry.
A gap in industry experience doesn’t equate to different challenges when proving the value of precision equipment and establishing a rapport with customers. Brenan Schneidermann, precision farming specialist for Town & Country Implement and recent college graduate, sits down with Skip Klinefelter, owner of Linco-Precision, to discuss the precision learning curve, generational approaches to customers and the need for patience when entering the industry.
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Conversations in Ag

The Future of Manufacturing: Retention, Consolidation & Collaboration in the Ag Market

Manufacturer executive Jim Wessing of Kondex Corp. sat down with Doug Griffin, former AGCO vice president and current principal of Context Network, a consulting firm that works with full-line manufacturers. They discussed the lack of experience and availability of skilled workers, knowledge voids, unique challenges of suppliers and manufacturers, and also offered advice for anyone entering the ag market.
Manufacturer executive Jim Wessing of Kondex Corp. sat down with Doug Griffin, former AGCO vice president and current principal of Context Network, a consulting firm that works with full-line manufacturers. They discussed the lack of experience and availability of skilled workers, knowledge voids, unique challenges of suppliers and manufacturers, and also offered advice for anyone entering the ag market.
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How We Did It

[Podcast] Conversations with Ag Equipment’s Entrepreneurs: Montag Manufacturing's Anthony Montag

In this episode of the Farm Equipment podcast, “How We Did It: Conversations with Ag Equipment’s Entrepreneurs” brought to you by Ingersoll Tillage, Editor Mike Lessiter travelled to Nebraska to speak with Anthony Montag about how this small family business made the leap from blacksmith style manufacturer to a leader in fertilizer application equipment.
In this episode of the Farm Equipment podcast, “How We Did It: Conversations with Ag Equipment’s Entrepreneurs” brought to you by Ingersoll Tillage, Editor Mike Lessiter travelled to Nebraska to speak with Anthony Montag about how this small family business made the leap from blacksmith style manufacturer to a leader in fertilizer application equipment.
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2018 Dealership Minds Summit Conference Speaker

Using Content Marketing to Target Customer Interactions

Trio of three dealership marketing expert set to explore how data and analytics drive content creation during panel discussion, “Using Content Marketing to Target Customer Interactions.”
Trio of three dealership marketing expert set to explore how data and analytics drive content creation during panel discussion, “Using Content Marketing to Target Customer Interactions.”
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Farm Equipment Editors Share ‘Biggest Newsmakers’ Out of Winter Farm Shows

From autonomous advancements to the reemergence of an international tractor company in the U.S., Farm Equipment recaps the best from Louisville and Tulare.
Farm Equipment sent staffers to the National Farm Machinery Show and Agricultural Equipment Technology Conference (AETC) in Louisville, as well as the World Ag Expo in Tulare, Calif., to cover the latest innovations and trends in the farm equipment market.
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Farm Equipment Editors Share ‘Biggest Newsmakers’ Out of National Farm Machinery Show

Farm Equipment sent 7 staffers working the National Farm Machinery Show in Louisville this week, which featured more than 800 exhibitors under 27 acres of rooftop exhibition. Here’s the “Top 6 Developments” editors found impacting the North American farm machinery market. For more on what editors saw, heard and experience on the show floor.
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Case IH Dealer Network Series Update

Case IH Communications & Dealer-to-OEM Decision Making

Part 3: Case IH explains its new communication initiatives, and how its re-energized Dealer Advisory Board assists in decisions.
When Lessiter Media acquired Farm Equipment magazine in 2004, editors quickly learned something about its equipment dealer audience. That is, dealers could be madder than hell at their mainline OEM; in fierce, outright opposition to the edicts of the Mother Ship. But when in front of the customer, many will defend and be willing to die on the hill for the brand they represent. It’s not color-specific thing, it’s just the way it is in this business.
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