In response to ongoing requests from both dealers and manufacturers about North American ag machinery demographics and the economic importance of the industry, the editors of Farm Equipment commissioned a new annual report in 2023 via the Farm Equipment 100™. Now in its fourth year, this compilation took a deep dive beyond the 15-year tradition of the Ag Equipment Intelligence Big Dealer Report (a joint project with Machinery Advisors Consortium) to focus on the largest movers and shakers comprising the industry.
The following list arranges the North American dealer groups by the total number of their ag equipment stores (stand-alone construction and/or other machinery types were not included in the ag stores if a separate facility.) This data, excerpted from an appendix in the Big Dealer Report, details the stores, state/province, product lines, employees, executives, business system software and revenue range.
Click here to veiw the Top 100 of North America’s Largest Dealer Groups
In total, the list of the 100 largest dealers includes 2,001 ag stores — down 11 stores from the 2025 report, representing nearly one-third of all ag equipment store rooftops in North America. In total, these 100 dealers comprise an estimated $48.4 billion in annual revenues. Combined, these companies employ more than 53,200 people in their local, rural communities.
The Farm Equipment 100™ companies average 20.1 stores each, 532 employees and carry 15 product lines on average.
Extended coverage of the industry’s Big Dealers beyond the Top 100 is available in the 2026 Big Dealer Report.
Visit AgEquipmentIntelligence.com for more information.
In addition to the hard data, Farm Equipment editors personally connected with dealers in late April. Most of the data was verified by dealers but came from independent sources in some cases.
Additionally, editors also asked 5 questions about dealers’ plans for the next 12 months, which is summarized in the infographics below and drew a 50% response rate.
Email kschmidt@lessitermedia.com with any comments on the list, including changes. Farm Equipment will continually update the data as a service to subscribers.
Fast Facts
Total Locations: 2,495
Total Ag Locations: 2,001
Total Revenue: $48.4 billion
Avg. # Shortlines Carried: 15
Avg. # of Ag Stores: 20.1
Avg. # of Employees: 532.1
These are the most-cited concerns of the largest dealers as shared with Farm Equipment editors in their calls with the Farm Equipment 100™ dealer executives.
This map highlights the number of Farm Equipment 100™ dealerships represented in each state. The highest concentrations are in Iowa, followed by Kansas, Texas, Missouri, Nebraska, Illinois and Indiana.
These are the most-cited employment needs of the largest dealers, as shared with Farm Equipment editors in their calls with the Farm Equipment 100™ dealer executives.
Analysis of Plans by Dealers’ Employee Totals
Analysis of the 12-month planning intentions by total employment numbers showed the dealers in the middle are the most aggressive in their plans to acquire new stores. The largest dealers are the most aggressive in their plans to build a new store from scratch. When it came to modernizing their facilities, the dealers in the top and bottom third in terms of total employment were more aggressive than the middle group.
— 2026 Farm Equipment 100™, Segmented by Employee Totals
Top AGCO Dealers
- Ziegler Ag Solutions
- Butler Machinery Co.
- Parallel Ag/A.C. McCartney
- Quinn Ag Products
- AgRevolution
- Holt Ag Solutions
- LDI (Lang Diesel Inc)
- Agri-Service
Top Case IH Dealers
- Titan Machinery
- Rocky Mountain Equipment
- Progressive Tractor
- H&R Agri-Power
- Birkey’s
- Farm Store
- Torgerson’s
- Plains Ag
- Delta Power Equipment
- Monroe Tractor
- N&S Tractor
The number of ag stores operated by dealers with 20 or more stores rose 1.9% to 1,156 in this year’s Big Dealer Report, while the number of total stores operated rose less than 1% to 1,628. The average dealer with 20 or more locations operates over 36 ag stores and almost 51 stores overall. Visit AgEquipmentIntelligence.com to order the full Big Dealer Report.
Top Deere Dealers
- United Ag & Turf
- Ag-Pro Companies
- Papé Machinery
- Stotz Equipment/Premier Equipment
- Sydenstricker Nobbe Partners
- Heritage Tractor
- Brandt Holdings
- C&B Operations
- Quality Equipment
- RDO Equipment
Dealers to Watch
These 5 dealers fell just short of the Farm Equipment 100TM. As they grow — and as others on the list change — they may join the 2027 listing.
- River Valley Tractor
- Tennessee Tractor
- Great Plains Kubota
- True North Equipment
- Rueter’s
Top New Holland Dealers
- Mazergroup
- Bingham Equipment
- KanEquip
- Garton Tractor
- Brim Tractor
- TERAPRO
- Avantis Cooperative
