Brookfield, Wis., — Lessiter Media is pleased to announce the addition of Christine Book to its Ag Division Editorial team. Book will serve as Managing Editor of Farm Equipment, Rural Lifestyle Dealer and Precision Farming Dealer. 

Book joined Lessiter in October 2024, coming from Wainscot Media, where she was the Managing Editor for Imaging Technology News and Diagnostic and Interventional Cardiology. 

“Christine brings a wealth of service journalism and marketing experience to the team,” says Kim Schmidt, Ag Division Executive Editor. “We’re excited to have her join the staff to help continue to grow our content for our equipment titles.”

Book’s duties will include developing, researching, editing and writing print and digital content for Farm Equipment, Rural Lifestyle Dealer and Precision Farming Dealer. She will also assist with magazine production workflow and will represent Lessiter Media’s publications at industry events.

Lessiter Media is a family-owned and operated niche media company founded in 1981. Publisher of Farm Equipment, Ag Equipment Intelligence, Precision Farming Dealer, Rural Lifestyle Dealer, No-Till Farmer, Conservation Tillage Guide, Strip-Till Farmer and Farm Innovations in the agricultural market along with American Farriers Journal in the equine market, and host of 5 national events.