John Deere dealer 21st Century Equipment said it named Mike Wemhoff as vice president of precision ag technology. His key responsibilities will include promoting the value of precision ag technology and driving adoption among growers.

“I have a passion for agriculture and a passion for technology,” Wemhoff says. “That is one of the many reasons why I took this role, because it combines those things together.”

Before joining 21^st Century, he gained experience in the software development industry, the dealership said. This included 14 years with John Deere.

“My dad grew up on a farm and always had John Deere equipment,” he says. “Deere was embedded into my blood early on in my life.”  

Wemhoff worked with John Deere Credit in Des Moines, Iowa, becoming the primary developer for the rating side of the crop insurance division, 21^st Century said. He moved into Deere’s Intelligent Solutions Group (ISG), where he managed the systems integration and test team. According to 21^st Century, he made significant contributions to the development of technology such as the operations center, mobile app adoption and integration of soil maps.

Most recently, Wemhoff was director of product development at Telligen, a health management company focused on improving healthcare outcomes for Medicaid and Medicare programs.

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