BROOKFIELD, Wis. — Lessiter Media is pleased to announce the addition of Benjamin Thorpe to its Ag Division editorial team. Thorpe will serve as an Associate Research Editor of Ag Equipment Intelligence and Farm Equipment.

Thorpe joined Lessiter in May 2019, coming from the Assn. of Equipment Manufacturers where he had interned in their Content and Education department.

“Ben brings a foundational knowledge of the equipment industry and research experience which will be instrumental in further developing data-driven AEI and Farm Equipment content,” says Jack Zemlicka, ag division content director.

Thorpe has a Bachelor of Arts in Professional Writing from Carroll University, where he graduated magna cum laude. His duties will include developing, researching, editing and writing print and digital content for Ag Equipment Intelligence and Farm Equipment. He will also assist with magazine production workflow and will represent Lessiter Media’s publications at industry events.

Lessiter Media is a family-owned and operated niche media company founded in 1981. Publisher of Farm Equipment, Ag Equipment Intelligence, Precision Farming Dealer, Rural Lifestyle Dealer, No-Till Farmer, Conservation Tillage Guide, Strip-Till Farmer and Farm Innovations in the agricultural market along with American Farriers Journal in the equine market, and host of 5 national events.