The folks at Vice are at it again. In mid-February they published an article titled “John Deere Promised Farmers It Would Make Tractors Easy to Repair. It Lied.” I’ll give you a second to roll your eyes.
Regardless of size, location or brand, the last year was an inescapable labyrinth of lessons for precision dealerships. From rapid adoption of remote support platforms — both for internal communication and external service — to salvaging the most adaptable business objectives to at least maintain the status quo.
In 2020, 21st Century Equipment embarked on an initiative to get every employee trained on precision farming basics to help propel them for long-term success as a dealership.
At the start of 2020, we launched what we considered a critical training initiative around precision farming that applied to every employee, no matter their position or responsibility within the dealership.
Autonomy is on the horizon for the ag equipment industry. Between John Deere’s 2019 driverless tractor concept and Raven Industries accepting preorders for its Autonomous AutoCart, the reality of farmers purchasing and utilizing autonomous equipment is only growing.
Whether rethinking precision priorities and protocols or setting definable performance goals, starting small, but thinking big is essential to expansion.
Paperwork, procedures and performance measurements may be considered necessary evils in the day-to-day workflow of a precision business, but done right, they provide invaluable insights into how to improve operational efficiency in a relationship-driven industry.
During the 2021 Precision Farming Dealer Summit, a group of leaders from the precision ag industry gathered to participate in a panel on their experiences participating in a peer group and how that network offered them a way to vet new ideas with developing products and services and employee management.
Entrepreneur Arlin Sorensen understands that taking risks and embracing uncertainty can be intimidating. However, he believes those actions are the key to success for business owners — especially right now.
As the new executive vice president of RDO Equipment Co.’s Agriculture Division, Daryl Shelton will focus growth on reducing customer stress through precision and aftermarket strategies.
In a year that brought new challenges and unknowns as dealers figured out how to adjust business amid the COVID-19 pandemic, John Deere dealer RDO Equipment Co. was thrown another blow when two members of the Agriculture Division’s leadership — Vice President of Sales Mark Kreps and Vice President of Midwest Agriculture Steve Connelly — were killed in a car crash in August.
A home shop upgrading traditional farm equipment designs for local conditions in southern Canada sparked the beginning of an industry leader in tillage, seeding and fertilizer application.
In 1978, farm equipment dealer Jake Rozendaal saw the need for much heavier-duty tillage equipment to work the heavy clay soils in his local area near Salford, Ont.
Providing customers with exceptional customer experience not only makes employees extremely valuable to a dealership, it also increases sales — without actually selling.
Any dealer can sell and service equipment. But how the employees of a dealership interact with customers is what truly makes the difference between customer service and a customer experience.
A MAC colleague, Bill Mayes, has a way with words. His article last month sets up our 2021 theme of “Creating a Customer Centric Culture” and is a great concept.
Reduced refining capacity and gasoline demand has the nation’s oil refiners scrambling to reallocate their processing to renewable fuels -- to meet regulatory mandates and to remain solvent.
The EZ-Drops Nutrient Application Tool converts just about anything into a side dress machine. The fold mechanism allows user to run drops full boom and still fold from the cab.
The J.Assy Visum Fertilizer sensor system is designed for strip-till fertilizer applications and monitors the flow in each row unit line to alert the operator about product plugging and flow failure.
The folks at Vice are at it again. In mid-February they published an article titled “John Deere Promised Farmers It Would Make Tractors Easy to Repair. It Lied.” I’ll give you a second to roll your eyes.
Regardless of size, location or brand, the last year was an inescapable labyrinth of lessons for precision dealerships. From rapid adoption of remote support platforms — both for internal communication and external service — to salvaging the most adaptable business objectives to at least maintain the status quo.
As the new executive vice president of RDO Equipment Co.’s Agriculture Division, Daryl Shelton will focus growth on reducing customer stress through precision and aftermarket strategies.
In a year that brought new challenges and unknowns as dealers figured out how to adjust business amid the COVID-19 pandemic, John Deere dealer RDO Equipment Co. was thrown another blow when two members of the Agriculture Division’s leadership — Vice President of Sales Mark Kreps and Vice President of Midwest Agriculture Steve Connelly — were killed in a car crash in August.
In this episode of On the Record, brought to you by Associated Equipment Distributors, Marc Johnson, principal with Pinion, provides 4 factors that will be important for dealers to watch in 2025 that will impact their business.
Built on 90 years of expertise, Yetter Farm Equipment leads the agriculture industry in designing effective and innovative equipment for residue management, seedbed preparation, precision fertilizer placement, harvest attachments, strip-tillage, and more.
At Machinery Scope, we believe you deserve the best risk management solutions for your investments in heavy equipment. Since 2013, we have been proud to offer extended warranty, appraisals, and inspections. Machinery Scope is a family-owned business built on our experience in farming and equipment dealerships. We understand your business and provide a personalized and professional level of customer service. Machinery Scope has built a strong warranty product with our customers in mind, offering the same professional level of service from the time you get a quote, through the processing of a claim.
Finance Scope is able to provide the best financing opportunities for equipment dealers and customers through a diverse mix of lending companies under one single platform. Our large group of lenders, allows for competitive rates regardless of credit scores. Additionally, dealers and customers have access to the industry’s best expertise surrounding finance and lease structures, for all purposes, within the agricultural and construction industries. We provide all of this into one online platform to provide our customers with the best available tailored finance solution for their equipment.