Items Tagged with 'Internet'

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Looking Back: A North American, International & Company-Store Dealer Exec

A Look Back on Farm Equipment History with: Stacy Anthony, CEO, AgRevolution LLC, Evansville, Ind.
I have been reading, learning and engaged with Farm Equipment (FE) Magazine for more than 30 years. FE is always the “go-to” source when you want to see what is going on and when you want to share exciting news with your friends in the industry.
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Looking Back: RDO Equipment’s Take on the Last 55 Years

A Look Back on Farm Equipment History with: Daryl Shelton, RDO Equipment Co.’s Executive Vice President of the Agriculture Division, Fargo, N.D. (Farm Equipment Dealership of the Year Alumni Group)
In some ways, the dealer’s business is completely different; in others, it’s entirely the same. It’s all about the people who farm the land.
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Customer Intelligence Special Report: CRM

Recognizing the 'Zero Moment of Truth'

The marketing environment has radically evolved in all industries with the advent of the Internet. Because the changes were more abrupt and well defined on the customer side of the equation, many dealers may not fully understand what has transpired over the last decade.
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