Items Tagged with 'relationship selling'

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Boots on the Ground

Strong Customer Relationships, Parts Inventory Central to Spring Success

4-store John Deere dealer Alliance Tractor squares up against larger competition by sharing knowledge, prioritizing premium remote service & keeping the parts warehouse full
It’s almost done raining on a late February afternoon in Vincennes, Ind., where the team at 4-store Indiana and Illinois John Deere dealer Alliance Tractor’s Vincennes store prepares for planting season.
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Floyd Jerkins
Part 1

Relationship Selling: The Steps to the Sale

This is the first article in a 3-part series about four key elements of professional selling and marketing: 1) relationship selling tips and strategies, 2) hiring, training and leading a sales force, 3) integrating marketing and sales teams to perform as a whole unit, and 4) tips and strategies to measure sales and marketing effectiveness and performance.
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