A year ago in the 2024 Dealer Business Outlook & Trends Report, dealers indicated 2024 would be the toughest year for business since the COVID-19 pandemic.
With 2020 not pulling any punches, I was ready for some good news. So, it was refreshing to look at the results of Ag Equipment Intelligence’s latest Dealer Sentiments & Business Conditions survey when they came across my desk last week.
Last week I was on the road traveling in western Minnesota visiting dealers, manufacturers, service providers and even an impromptu stop at Alexandria Technical & Community College to check out the diesel mechanic program. Despite the hard year that North American farmers — and thus farm equipment dealers — have been having, nearly everyone I visited with seemed upbeat and relatively positive. Harvest is going to be a race against time this year.
While ag equipment sales continue to be soft, both farmers and dealers seem to be feeling a bit more positive about things than they have over the last few years.
Executive editor Kim Schmidt checking in from Farm Equipment headquarters with an update on 2025 Dealership Minds Summit set for July 29-30 in Iowa City.
The program is out. Check it out at DealershipMindsSummit.com.
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