Items Tagged with 'product mix'

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Dealership Minds

Changing the Product Mix in a Consumer Store

Consumer products make up a great deal of sales in one of Precision Equipment's locations. Matt Poeltler, Vice President of Marketing & Advertising for Precision Equipment (headquartered in Muscatine, Iowa), discusses how to evolve the product mix of a consumer store.
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Farm Equipment

Farm Equipment's Dealership Minds: Vanderloop Equipment, Profile of a Successful Dealership

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