We’re less than a month away from the 2025 Precision Farming Dealer Summit. As my early Christmas gift to all of you, I’ve got 5 reasons you CAN'T miss this year’s 10th Anniversary Summit!
- 10 Years of Precision Focused Content. 2025 marks the 10th anniversary of the Annual Precision Farming Dealer Summit. The precision ag business has made tremendous strides in the last 10 years, and we don’t even know the half of it yet. To highlight how the business has changed, Jed Bengston, vice president of precision sales & marketing at Torgerson’s, is coming back after presenting at the inaugural event in 2016. Today, the 13-store dealership’s agronomy business operates under the name 406 Agronomy and includes 5 agronomy coaches. During this can’t-miss special lecture, Bengtson breaks down the dealership’s partnership with an agronomic service provider to hire and train employees specializing in field scouting, variable-rate prescription and yield mapping services, and how it’s evolved over the last decade.
- Celebrate Your Team. Reward others on your staff with a true recharge-the-battery experience, that also exposes them to new ideas — and resources — to solve problems and reduce stress. Celebrate with a bourbon at Tavern on Fourth during “Precision’s Night Out” and toast them with a personal thank you for another year of surviving planting, spraying and harvest chaos. And your timeline to enact change on the back end of the conference is guaranteed to speed ahead by 4-fold, with that important post-learning dialogue, understanding and commitment to change occurring on the drive back home.
- Invest in Your Future. Skip Klinefelter, CEO of Ag Technologies Solution Group and the 2025 Most Valuable Dealer, says the conference comes at the perfect time as the industry navigates a challenging year ahead. “I think it puts a higher value on it this year than normal years. If you’re paying attention, you’re certain to pick up 2 or 3 little things But there may be something in particular you may need an answer to or help with. And most of the people are willing to share their thoughts on it. It may be more important to attend a conference like this today than in great times.” Another dealer executive told us that the 2 days outside the dealership and a modest conference registration fee made it a “no-brainer” when considering the value of new friends and contacts as you assemble in your trusted experts for your own “Mastermind Theory” braintrust.
- Networking, Networking, Networking. Whether it’s talking with the sponsors at their displays, participating in roundtables, or impromptu discussions at lunch or sharing a beer with others dealers at the reception, the Precision Farming Dealer Summit has no shortage of opportunities to network with those who can solve your problems. “We all have the same struggles, and it’s nice to be able to workshop things together as a cohesive unit … this is a team effort all around. One of the most valuable parts about the meeting is the networking. It's not just the presentations, it’s more about who you meet and how they look at things,” says one past attendee.
- Real Talk on New Tech. The new technology entering agriculture is constantly evolving. The 2025 Precision Farming Dealer Summit has multiple sessions dedicated to selling and servicing new technology. The lineup includes Cody Boeck, Boeck Farm Outfitters, who made headlines as the first Greeneye smart spraying dealer in the U.S. During this classroom presentation he walks you through the process of selling and servicing cutting-edge technology, including the finer points of the dedicated facility he built to retrofit customers' sprayers. Another classroom features 4 dealers who share their perspective on the in’s and out’s of selling application drones. And finally the Ahead of the Curve Product Learning Lab, where you’ll hear from Monarch Tractor technical sales rep John Isaacson, Rob Saik with VisorPro and more!
The Precision Farming Dealer Summit is one of the most energizing events of the year for our team and we’re excited to share everything we’ve got cooking with you and your team. Can I count on seeing you in Louisville in January? Register here.
