Industry News

From the Desk of Dave Kanicki

Introducing Farm Equipment's New Editorial Advisory Board

While compiling the report for the July issue of Ag Equipment Intelligence on the merger that will result in a new company to be called CNH Industrial, George Russell, who provided analysis for the story, sent along some excerpts from a book that he felt would give some context to the article.
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Canada's Farm Progress Show Highlights Innovation

For the 36th year, farmers, farm equipment dealers and agribusiness professionals converged in Regina, Saskatchewan for Canada's Farm Progress Show. With 1.9 million square feet of indoor and outdoor exhibits and more than 45,000 attendees from 50 countries, it's the country's largest trade show. Regina is nestled in the central western part of Canada. This is dry-land farming that extends down into the U.S. Great Plains. The farms in these regions are big and the equipment matches in scope. This was reflected in much of the equipment on display at this year's show, which could be characterized as big and getting bigger.
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Technology for Profit

What is CRM and Why Should You Care?

CRM means Customer Relationship Management. The short answer to why you should care is that your future success may depend on if and how you implement CRM. Retail, your business, the business of selling and serving end users, is very competitive. Long term success often depends on doing a lot of little things right. Selling and servicing farm equipment is no different than any other industry where CRM is now a standard practice. But our industry is just starting to learn about its benefits of and to use CRM successfully.
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Farm Equipment

Farm Equipment's Dealership Minds: Vanderloop Equipment, Profile of a Successful Dealership

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