During the 63rd Annual Fall Convention of the Farm Equipment Manufacturers Assn. on October 22, Mike Lessiter, Farm Equipment/Ag Equipment Intelligence, was elected to serve a three-year term on the association’s board of directors, representing the Supplier Section. Lessiter is president of Lessiter Publications Inc., Brookfield, Wis., an agricultural media company founded by his parents, Frank and Pam, in 1981.
Lessiter has been a member of the Association’s Supplier Board of Governors since 2008, including serving as Chairman during 2010-11.
After 12 years of managing two metals-manufacturing business-to-business trade publications in the Chicago area, Lessiter returned to Wisconsin in 2003 to join Lessiter Publications as executive vice president, and acquired Farm Equipment, Farm Catalog and Ag Equipment Intelligence the following year. While promoted to president of the company in January 2007, he continues to serve as editor/publisher of Farm Equipment. Today, Lessiter Publications’ portfolio includes Farm Equipment, Ag Equipment Intelligence, Farm Catalog, Rural Lifestyle Dealer, Precision Farming Dealer, No-Till Farmer and Conservation Tillage Guide, as well as several ag websites, e-publications and annual conferences.
He is a graduate of the University of Wisconsin.