Lessiter Publications, Inc. welcomes Cole Vandermause as part of the company’s growing e-media division. Lessiter, the Brookfield, Wis.-based niche media publisher, is expanding the e-media division to accommodate the limitless potential the Internet has for delivering content to an audience when they want it, where they want it and exactly how they want it.

As a web editor, Cole joins the e-media team made up of Jeremy McGovern, e-media director, and Erin Ebert, web editor for several Lessiter Publications.

In Cole’s new role, he will be involved in content creation and distribution for a variety of websites, including Farm Equipment, No-Till Farmer and Rural Lifestyle Dealer.

“Cole brings unmatched excitement to a new position where the sky is the limit,” says McGovern. “His efforts are sure to enrich the audience’s experiences with our web properties.”

He will use his past experiences as a blogger and creative services writer for SparkNET Interactive, a web publishing company, to think “outside-the-box” and help others embrace the power of the Web in new ways.

Cole graduated from the School of Journalism and Mass Communication at the University of Wisconsin - Madison back in 2009. His studies focused on strategic communication, marketing research and new media. While in school, he worked as an Agricultural Market Development Assistant for the UW Cooperative Extension. His duties there included maintaining the extension websites and analyzing results of state-wide agricultural survey.

Cole works from Lessiter Publications’ headquarters office in Brookfield, Wis. He can be reached at cvandermause@lesspub.com or 800-645-8455, ext. 440.

About Lessiter Publications: Lessiter Publications, Inc., Brookfield, Wis., was founded in 1981 by Frank and Pam Lessiter. The firm provides niche content through magazines, newsletters, websites, international conferences, books, DVDs, management reports and e-newsletters — in the agricultural, equine and team sports industries. For more information, visit www.lesspub.com.