Your website is more than just a digital storefront—it’s the foundation of your online success.

Farm Equipment executive editor Kim Schmidt shares an informational webinar featuring Dean Barke and Casey Mizenberger from Fastline Marketing Group, we explored how keeping your website in good standing with Google and optimizing it for conversions, can drive traffic, generate leads and boost sales.

Learn actionable tips to ensure your website works as hard as you do, delivering measurable results for your business. Let’s unlock the full potential of your most valuable digital asset!

Key Takeaways:

  • Optimize for Google & Search Rankings – Learn how to keep your website in good standing with Google to improve visibility and attract more visitors.
  • Turn Visitors into Customers – Discover key strategies to optimize your site for conversions and generate more leads.
  • Website Maintenance Made Easy – Understand the importance of regular updates, security, and performance monitoring to keep your site running smoothly.
  • User Experience & Mobile Optimization – Learn why a user-friendly, mobile-optimized website is critical for engagement and sales.

This webinar is brought to you by Farm Equipment and Fastline Marketing Group.

For any questions about this webinar, please Email Kim Schmidt  at Farm Equipment.

Meet the Speakers

Dean Barke

Dean Barke - President, Fastline Marketing Group

Dean Barke is the President of Fastline Marketing Group, bringing nearly 20 years of experience in the agriculture, food, and beverage industries. With a professional background that includes leadership roles at YUM! Brands and Givaudan Sense Color, Dean has spent the past seven years driving innovation and growth at Fastline.

Under his leadership, Fastline Marketing Group has expanded its offerings to encompass comprehensive digital marketing solutions and equipment auctions, empowering businesses to thrive in an increasingly digital world. In "The Power of Your Website: Build It, Maintain It, Profit From It," Dean shares insights on how strategic website optimization and digital marketing tools can drive measurable results, helping businesses achieve their goals in today’s competitive landscape.

Casey Minzenberger

Casey Minzenberger- Director of Marketing, Fastline Marketing Group

Casey Minzenberger is the Director of Marketing at Fastline Marketing Group and a seasoned digital marketing expert with over a decade of experience driving online success for businesses. As a Google Ads Certified professional, Casey has mastered the art of optimizing websites to attract traffic, generate leads, and boost conversions. His innovative strategies, such as launching new digital products and improving campaign performance, have consistently delivered measurable results.

Casey brings a passion for helping businesses unlock the full potential of their websites, making them powerful tools for growth. In "The Power of Your Website: Build It, Maintain It, Profit From It," Casey shares actionable insights and proven strategies to ensure your website becomes your most valuable digital asset.