One challenge Amber Soper has learned to navigate is being doubted on her abilities by customers because she’s a woman.
“They don’t typically think I can do this job,” says Soper, parts department lead for Vanderloop Equipment in Lena, Wis. “Whenever I answer the phone, I get a lot of, ‘Can I talk with parts please?’ I say, ‘This is parts, and they’re like, ‘Are you sure?’
Soper explains why she doesn’t let those assumptions bother her, and how she’s overcome those stereotypes to become one of the dealership’s most reliable assets.
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Years with Organization: 5
Role: “Every day is different. I could be writing quotes, working with the technician for in-shop work, pulling parts for them, and in the same breath answering phone calls and working with customers. I like that I get to bounce around and do different things every day.”
Quotable: “I like when a customer comes in and you get to see their face. It’s a lot easier to build a relationship with a customer when you finally get to meet them in person after you’ve talked on the phone with them several times throughout the year.”
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