Check out what’s in the March 2024 issue of Farm Equipment -  Read Digital Edition

To the Point – Page 7
 4 Tips for Growing Leaders

Briefings – Page 8

Trade Value & Trends – Page 10

Trending Now – Page 12

Financial Metrics that Will Help You Manage Risk – Page 13

Your income statement is helpful for understanding profitability but it doesn’t show the full picture

Benchmark Study: 77% of Precision Dealers Forecast Revenue Growth in 2024 – Page 22

11th annual Precision Farming Dealer benchmark study reveals mostly positive outlook for new year after significant revenue increases in 2023

Conversations in AG: Regardless of Age, Selling is About Knowing Your Customer – Page 27

2 dealer executives sit down to discuss how customer personality is a greater driver in communication preferences & technology adoption than age

How to Sell: Essential Equipment to High-Acreage Organic Row-Crop Farmers – Page 32

Taking the time to understand an organic farmer’s agronomic & business needs can help dealers establish trust, build rapport & match the right equipment, options & accessories to each customer’s specific needs.

H&R Agri-Power Honored with 2023 No-Till Innovator Award – Page 37

22-store Case IH dealer receives No-Till Innovator Award for business & service category

OEM Leaders Reveal Precision Vision for Dealers & Customers – Page 38

AGCO, Case IH & New Holland representatives discuss autonomy, retrofit opportunities & precision business commonalities of their top dealerse

A Holistic Approach to Dealership Valuations – Page 42

Quantifying a…