Watch Farm Equipment for our webinar with the North American Equipment Dealers Association (NAEDA).

Gain valuable insights into the current financial landscape of the farm equipment industry that are essential for establishing meaningful benchmarks and insightful comparisons for your dealership. Delve into the 2023 Cost of Doing Business Study, produced by Equipment Dealer Consulting LLC, the certified accounting firm in partnership with the NAEDA.

This comprehensive financial and operational analysis helps equip dealers with straightforward guidelines to assess the profitability of equipment dealerships spanning all brands across the United States and Canada.

In this webinar, we explore:
  • Equity Evolution and Gross Profit Margin Shifts: Understand the dynamic changes in equity and gross profit margins
  • Optimizing Inventory Performance: Explore inventory as a percentage of assets
  • Used Inventory Control: Discover how dealers are controlling their used inventory
  • Harnessing the Power of the Report: Learn how to leverage this comprehensive report for valuation exercises, strategic estate planning, and navigating mergers across North America.

Sponsored by Iron Solutions, the Cost of Doing Business Survey, and its findings hold the key to unraveling financial trends, optimizing operations, and propelling your dealership towards heightened success. Join us for this insightful webinar to harness actionable information that can shape your dealership's future.

Email Kim Schmidt at Farm Equipment with any questions about the webinar.

About NAEDA:

Founded in 1900, the North American Equipment Dealers Association (NAEDA), is a non-profit trade organization representing retail dealers extensively engaged in the sale and service of agricultural, construction, industrial, forestry, outdoor power, lawn, and garden, and/or turf equipment. NAEDA provides essential value to its members by enhancing the dealer-manufacturer relationship and advocating for a positive legislative and regulatory environment. NAEDA is headquartered in Kansas City, MO, and its Canadian office is located in Calgary, AB. NAEDA is affiliated with regional associations located throughout the United States and Canada.

Meet the Speakers:

Curt Kleoppel


Curt Kleoppel: Chief Financial Officer – NAEDA, President–Equipment Dealer Consulting

Curt has worked with Regional Association in the farm equipment and hardware industries for 41 years. Currently CFO for North American Equipment Dealers Association and President of Equipment Dealer Consulting, LLC. Equipment Dealer Consulting, LLC has been a longtime partner with Western Equipment Dealers Association and provides accounting, audit, valuations and tax services to members of the Association.


Trent Hummel

Trent Hummel: Dealer Institute Inscructor

Trent Hummel is a Dealer Institute Instructor. He provides onsite dealership training and conducts courses to improve inventory management and business operations. Hummel’s strategies about inventory turns, aging and margin have resulted in rejuvenating struggling wholegoods’ departments. His commitment to operational excellence in the management of wholegoods has earned him a reputation as one of the industry’s foremost experts on sales growth and inventory control.