According to a report from Red Deer Advocate, John Deere dealer Cervus Equipment has received approval from Red Deer County to build a new location in Penhold, Alta.

The new location will be built on a 13 acre lot to the east of Penhold that previously was home to a seed cleaning plant. This will be Cervus Equipment's 23 farm equipment dealership in Canada.

For the latest news on dealer growth, including acquisitions, consolidations and new locations, visit our Dealers on the Move feed.

Dealers on the Move is brought to you by Pinion.
 
Pinion

Drive your dealership forward. Success starts with a clear financial roadmap. Gain insights to forecast with confidence, measure performance against industry benchmarks, and implement strategies that fuel long-term growth. With the right tools and expert guidance, you can make informed decisions to strengthen your operations and boost profitability.

Our team has walked in your shoes, holding leadership roles at major dealerships. From tax strategies to mergers and acquisitions, we leverage deep industry experience to help you navigate challenges and seize new opportunities for a stronger bottom line.

Learn More >>