Many have produced innovative equipment, but it’s another thing altogether to successfully distribute and promote it.

In this quick-hit video from Farm Equipment, Neil Dahlstrom, Manager of History & Corporate Archives at John Deere, provides a quick summary of the origins of the upstart manufacturer’s early distribution model, starting with branch houses and the independent dealers who would educate, inform and supply farmers with John Deere’s latest innovations.

 

Farm Equipment‘s Deere Historical Perspective series is brought to you by Osmundson.

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