Turn your equipment dealership’s weak link into a lucrative sales opportunity!
This “Determine Used Equipment Values” report explains how to set the price for selling used equipment correctly, and it’s FREE!
Dear Farm Equipment Dealer,
When it comes to valuing used equipment, there’s no one-stop-shop source, says Trent Hummel, a consultant who specializes in wholegood inventory management and is a trainer with the Western Equipment Dealers Assn.’s Dealer Institute (WEDA) and a former dealer.
It’s no surprise that when it comes to selling used equipment, a dealer’s own past sales results generally impact their valuation decisions the most. However, Farm Equipment and WEDA surveyed dealers to determine what data sources dealers like you are using to determine the valuation of used equipment.
On a scale of 1-10 (with 10 being the most influential), dealers were asked to rank the influence level of 10 data sources.
To help you make the most of used equipment inventory, we’ve compiled the results of our survey into a special E-book download – and we’ve made it absolutely FREE to get it into the hands of as many marketers and used equipment managers as possible in a time when every potential sale counts.
Download Determine Used Equipment Values now, and start the ball rolling on more used equipment sales today.
Detailed data from ag equipment dealers like you, compiled by the most trusted name in farm equipment
When farm equipment sales managers are asked what their number one job is, very few say that it’s ‘evaluating used correctly.’ They seem to think it’s selling “stuff.” The salesperson’s number one job is to sell equipment. The sales manager’s number one job is to buy equipment correctly.
This Special Report includes the homework sales managers should do when it comes to researching used equipment values. Hummel says it’s good to see dealers aren’t basing their valuations completely on one source, but also adds that when looking at auction results, such as those posted by Machinery Pete and other such sites it’s important to make note of where the auction was held.
Find ways to reduce remarketed inventory and get rid of the problem products you have in stock!
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“We all live in different markets, we all carry different product lines, different products within our line, but there are multiple data sources that need to be used,” Hummel says. “Figuring out what the value of used is will be the hardest job you ever do. Evaluating iron is too complicated for a one-stop shop. There’s no bulls-eye or magic formula.”
Determine Used Equipment Values is a comprehensive, foundational guide to understanding how to appraise used ag equipment. It is simple, straightforward and actionable. In fact, this Special Report is designed to help show you the importance of using multiple sources including having discussions with wholesalers, auctioneers, competitors & inline dealerships and of course, your past sales, and more!
Use industry insights for making the informed sales decisions
Hummel stresses that dealers need to be looking at all these sources to determine the right values on a piece of used:
- Discussions with Wholesalers & Auctioneers
- Online Tractor House Auction Results
- Ritchie Bros. Auction Results
- Machinery Pete Auction Data
- Iron Solutions Guide Values
- Discussions with Competitors & Inline Dealerships
- Your Past Sales, and more!
Discover how to sell used equipment on your lot without compromising on margins
Today’s used equipment inventory levels might be high for many dealers, some have managed to get the situation under control. You can be one of those dealers by correctly evaluating how much your used equipment inventory is worth.
FREE! Download Determine Used Equipment Values
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That’s the kind of actionable information you get throughout this FREE report – all the insights presented in clear, straightforward language, and with easy to follow charts and tables.
It definitely takes work to properly value a used unit, but when you trade that unit right and turn it quickly have the next buyer lined up before you complete the trade, it feels great.
If you’d like to know what that feeling is, that means you’re exactly the kind of person we hope to reach with our Determine Used Equipment Values report.
FREE! Download Determine Used Equipment Values
Get this eGuide for Free with a Free Account!
New members, click "Sign Up" for free account. Or, regular members click "Go In".
Do you think you can manage your dealership’s used farm equipment inventory levels better?
Did you know that besides your own past sales, there are many other factors that successful dealerships use to value used equipment inventory?
Do you want to know how to assign the right value to used equipment?
Then download this free report right now and get started. The minute you do, you gain the momentum toward greater sales!
Get this eGuide for Free with a Free Account!
New members, click "Sign Up" for free account. Or, regular members click "Go In".
Yours for a better dealership business,
Kim Schmidt, Executive Editor
Kim is the Executive Editor of Farm Equipment.
PS: There are many ways to build your sales. You can start yourself and your team on the path toward selling more used equipment inventory by reading this free report now.
Learn How to Appraise & SELL USED Equipment
Read this survey report – FREE! Determine Used Equipment Values
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Discuss
What new insights did you gain? What jumped out at you? Share your observations.