This episode is an interesting story from Pat Whalen of Yetter Manufacturing, whose grandparents Harry and Etta Yetter started a company in the Great Depression of 1930 – to assist farmers with scraping mud off those new tractor devices that were making it onto farms. Today, Yetter – which for a time was operated by Pat’s mother (Joan) before her death in 1980 – is recognized as a leader in seedbed preparation products and also a manufacturer for several of the mainlines.

“‘Don’t you trust your bank?’ he asked me when we were walking through the factory. I asked what he meant. He says, “You’d rather be able to see your money sitting on the floor versus seeing it your bank account?” -- Yetter Manufacturing’s Pat Whalen on some of some of the eye-opening discussions that led to changes in their plant operations and core competency decisions.

You'll hear stories of the numerous instances when survival wasn’t assured, and how they survived to reach 88 years and counting as independent, family-owned company with 475,000 square feet of manufacturing space across three sites with 170 employees.