WINNIPEG, Manitoba and SAN FRANCISCO, Calif. — Farmers Edge announced today a strategic partnership to bring Planet’s global monitoring data and platform capabilities to the Farmers Edge precision agriculture product suite. Planet is an integrated aerospace and data platform company that operates the world’s largest fleet of earth imaging satellites, collecting the largest quantity of earth imagery. Farmers Edge is now a sole distributor for Planet in key agricultural regions, with the right to use and distribute high-resolution, high-frequency imagery from Planet’s three flagship satellite constellations.
Through this multi-year global distribution agreement, Farmers Edge and Planet are expanding their existing partnership. The companies will deliver remote sensing driven and analytics-based agronomy services to growers worldwide. Farmers Edge customers will be among the first to take advantage of field-centric, consistent, and accurate insights from satellite imagery.
“Until now, the challenge with satellite imagery was the data was simply not frequent enough to react to crop stress in a timely manner,” said Wade Barnes, President and CEO of Farmers Edge. “We understand the need for more image frequency, that’s why we are partnering with Planet.”
The combination of Planet’s data set and Farmers Edge image processing technology allows for early crop monitoring and gives growers the opportunity to correct factors that could limit crop performance and compromise yield potential. Growers will now have field-centric data updated throughout the growing season, including early monitoring of crop stand, detection of pest and weed pressure, drainage issues, hail damage, herbicide injuries, nutrient deficiencies and yield prediction.
About Planet
Planet is an integrated aerospace and data analytics company that operates the largest fleet of Earth-imaging satellites, collecting information about our changing planet. Planet designs, builds, and operates over 180 satellites, and develops the online software and tools that serves data to users. To learn more, visit http://www.planet.com.
About Farmers Edge
Combining hardware, software, agronomy, and support, Farmers Edge provides growers with data to inform farm management decisions that maximize productivity and profitability. Originating in Canada, Farmers Edge is now active in five countries across the globe. For more information, visit www.farmersedge.ca or www.farmersedgeUSA.com.
