LITTLE ROCK, Ark. — To match the look and feel of its physical dealerships, Heritage Agriculture of Arkansas recently chose Team SI, a digital marketing firm located in Little Rock to redesign its website, HeritageAg.net, to strengthen relationships with current and potential customers.

Morgan Linton marketing manager for Heritage Agriculture said, "We take great pride in reaching our customer base online. With Team SI, we are able to expand our footprint and reach those looking for equipment not just in Arkansas, but throughout the United States and all over the world. Team SI has been able to take our ideas and knowledge of our industry and create a website we couldn’t have found elsewhere. We look forward to strengthening our existing customer relationships and growing our customer base far beyond what we ever thought possible."

The revamped site offers a modern, responsive design that will display properly on any screen. Users will see new Case IH and Kubota equipment and prices organized for the user’s experience.

The easy-to-navigate site provides a content-rich experience featuring current news and specials that will appeal to users.

The parts and request service tabs offer a convenient way for customers to get in touch with the service department. Social media integration will further enhance customer engagement and build Heritage Agriculture’s online presence.

According to Tim Whitley, president and co-founder of Team SI, the new Heritage Agriculture website creates an online storefront that will lead to further success for years to come.

“Our phones, tablets and laptops allow us access to the entire Internet at any given moment. If a website doesn’t provide a user experience to fit our “now generation,” then businesses will begin to decline. Heritage Agriculture has taken steps to ensure digital success.”