NEW DELHI, India — International Tractors Ltd. (ITL), an Indian-based company and part of Sonalika Group, is now exporting its tractors to the U.S. under the Worldtrac brand. ITL has plans to set up an office, training center and assembly line in the U.S.
ITL has come a long way since 1995, from its beginnings in Punjab, India, to becoming a global leader in exports. ITL is providing its service in more than 75 countries across the globe. It is the leading company in India to export tractors to the service-oriented European Union market. The company has a 20% tractor market share in Africa and is market leader in the South Asian Association for Regional Cooperation (SAARC).
The tractors are renowned for their quality, reliability and after sales service. After entering Europe and Australia with the Solis range of tractors and becoming a leader in Africa and SAARC, ITL is now geared to launch its best products in the U.S.
Many milestones mark the journey of ITL including its collaboration with Renault of France and Yanmar of Japan. Equity partner Blackstone demonstrated its trust in Sonalika and further gave impetus to ITL’s growth.
The company has tractors ranging from 20–110 horsepower and has recently launched a new range of narrow tractors for orchard application and a common rail direct injection engine (CRDi) model in the 90 horsepower range. The tractors are recognized for their low maintenance, robustness, high fuel efficiency and superior quality. They also comply with EPA regulations.
Managing Director Deepak Mittal says, “We are looking at the U.S. as a major market for exporting our tractors. We are committed to serving the farming community with our best services.”