Farm Equipment
Lazer-Focused Sales Management
In addition to the results and tables and analysis of the 2016 Equipment Dealer’s Association Dealer-Manufacturer Relations Survey (click to view Dealer's 'Grade' Their Equipment Suppliers), Farm Equipment solicited feedback from award winners on steps they’d taken to achieve top-of-industry recognition by their dealers.
Farm Equipment asked hay and forage equipment manufacturer Vermeer, Pella, Iowa, to expand on some of the things they’ve been working on in recent years to achieve best-in-class ratings from its global dealer network of 500. Among the ag segments in the Equipment Dealers Assn. 2016 Dealer-Manufacturer Relations Survey (full-line, tractor and shortline manufacturers), Vermeer was the highest rated manufacturer in 6 of the 12 categories.
LS Tractor earned the Dealer’s Choice Award for tractor manufacturers in the 2016 Equipment Dealers Assn.’s annual Dealer-Manufacturer Relations Survey Report — the second year in a row the company achieved that recognition.
In addition to Vermeer (link to article noted above) and LS Tractor (link to article noted above), 2016’s Dealer’s Choice recipient for shortline equipment and tractor manufacturers, respectively, Farm Equipment asked the recipients of Equipment Dealer Association’s Gold-Level to report on some of the activities they’ve been undertaking to work toward their award-winning recognition by dealers. Click on the following to read their responses