Dealership Minds 2016: Kern Machinery
www.farm-equipment.com/articles/12424-profile-of-larry-sitzman-general-sales-manager-at-kern-machinery
Profile of Larry Sitzman, General Sales Manager at Kern Machinery
January 25, 2016
Years with Organization: 33. Started at the Bakersfield Store in 1983; with John Deere for 10 years before that, “So I guess I have green in my blood. All my vocabulary has to have John Deere in it. That’s just the way I am.”
Role: “I look at my role as planning, organizing, staffing, directing, controlling. Working in conjunction with the sales managers, I help direct our marketing effort, which I define as getting the right product to the right place at the right time. Our underlying philosophy is that the customer is the most important part of our business, so achieving that is our ultimate aim.”
PROFILE
Cultivating Supplier Relationships to Build Customer Loyalty
VIDEOS
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Evaluating Customer Satisfaction with Tools Offered By John Deere |
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Fostering Relationships with Shortline Equipment Manufacturers |
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Opportunities for a Rental Equipment Program |
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Tips for Selling to Corporate Farms |
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Staying in Tune with a Dynamic Ag Market |
