This page lists material that supplements the October/November 2025 issue of Farm Equipment.
Parts & Service Absorption Online Extras, courtesy of Toolhub by Canam Solutions
- Stan Vardell, vice president of parts operations at 30-store John Deere dealer Greenway Equipment, shares more on how the dealership maximizes its parts and service operations in his 2025 Mark Kreps and Steve Connelly Memorial Lecture, “Controlling What You Can Control.”
Supplement to "Increasing Absorption Rate & Attracting Repeat Business" page 16
- Brad Meyer, director of service operations for Titan Machinery, highlights the impactful steps the 69-store Case IH dealership group has taken over the last decade to transform absorption from a metric into a deeply ingrained culture, in his 2025 Dealership Minds Summit presentation, “Titan Machinery’s Journey to a ‘Fully Absorbed Culture.’”
Supplement to "Journey to Successful Absorption Rate Looks Different for Every Dealership" page 28
More content on United Ag & Turf’s Standalone Support & Solutions Center
- Remote Diagnostics: Smarter Service
- UAT’s Proactive Approach Saves Time & Money
- Diversification & Focus: United Ag & Turf Aims to Maximize Performance in Both
Supplement to "Centralized Support: United Ag & Turf’s Smarter Service" page 36
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Sam Ives, analyst with Salem Farm Supply, in his talk “Diagnosing Dealership Success — Boosting Absorption by 30 Points in 10 Years,” details which factors can correlate to a higher absorption rate using historical and empirical data
Supplement to "The 30-Point Jump: How Salem Farm Supply Transformed Absorption" page 44
Boots on the Ground
- Read additional articles in this series and watch our Boots on the Ground video series, brought to you by Yetter Farm Equipment, at Farm-Equipment.com/botg-alliance.
Supplement to "Navigating RTR, Interest Rates, Harvest Demands & More" page 60
Farm Equipment offers an extensive multimedia collection of content, including industry interviews, conference coverage, and new products, as well as informational webinars, podcasts, product reviews and more!
Farm Equipment’s Best of the Web
Each day, Farm Equipment editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of our great farm machinery industry. We’re now aggregating our favorite content for “Best of the Web This Week” to share with you.


