Industry News

10 Work Bays Add Emphasis to Middletown Tractor Sales' Facility Upgrade

"Middletown Tractor Sales is proud to be home to West Virginia's one and only John Deere Place,"says Heather Hudson, corporate marketing manager of the 3-store dealership group. "Opened for business in May 2011, the store is truly a marvel and offers the ultimate in customer experience," she says. "From the time the front doors are opened, the friendly design allows clear direction and flow of merchandise so customers can easily see in a glance everything we have to offer."
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Van Wall Meets New Energy Needs with Wind Turbines

Van Wall Equipment has recently been part of three new service shop construction projects that range in size from 12,000-15,000 square feet. According to Don Van Houweling, president, the electricity for heat and light for the new facilities is being generated by wind turbines.
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New Birkey's Store Designed for Multi-Use, Features Geothermal Heating

In March of 2012, Brikey's Farm Store's Henry, Ill. location completed its new 41,000-square-foot building, which sits on 17 acres. The new building was designed as a multi-propose building, keeping resale in mind, according to Jerry Read. The facility includes a top-notch expo center that is used for customer clinics. Another unique feature is the wash bay, which can fit eight combines in it. The floor is sloped outward so all the water drains to the sides. Read says this makes it possible to clean two to three machines in a row without the sludge clogging up the grate. Since the floor is mostly flat, he says that keeps the floor drier since the plumbing isn't directly under it. In addition, the mud on the floor can be scraped up at the end of the day.
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Another Look at Hiawatha Implement

You may recall that we featured the beautiful new Hiawatha Implement facility in our April/May 2012 issue (please see Farm Equipment, April/May 2012, "Hiawatha Implement's New Store Combines Form & Function,"p. 28-36). We weren't able to run all of the photos in the available space, so here's a look at some other unique features of that very unique dealership.
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Mitas Reports 'Best Year' Ever for North American Ag Tire Sales

"Mitas' 2012 sales in North America were the best ever," said Pavel Charvat, president of Mitas Tires North America. "The North American operations represent 10% of all Mitas' sales."? Mitas reached total worldwide 2012 sales of $592 million (USD). "Mitas brings tire manufacturing closer to the farmer," Charvat added.
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