Industry News

2011 Dealership of the Year

JayDee AgTech Swift Current, Saskatchewan

In the middle of planting season, a farmer in Saskatchewan experienced a catastrophic failure on his four-wheel-drive tractor. He called his dealer and, racing against the clock, learned that the dealership's loaners were already being used. The dealership's regional sales manager had to find another way to fix the situation quickly. With no time to meet with his bosses, he purchased a used tractor for $250,000 and shipped it to the customer's farm so he wouldn't lose a day.
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Janson Equipment Co. Reese, Mich.

Tom Janson has been selling farm equipment for the dealership founded by his grandfather for more than 30 years. After a 6-year sabbatical, his cousin, Steve Janson, came back into the business in 1993. As much as the farm machinery business has changed during the last decade alone, the influence their grandfather and fathers have had on the way they do business is obvious.
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How Janson Equipment Combines the Numbers with Customer Care

They may manage their three dealerships “by the numbers” to achieve a profitable bottom line, yet Janson Equipment also puts their customers’ “boots on” to give the business a personal touch that breeds customer loyalty. In their own words, here’s a departmental list of goals and responsibilities that sets this dealership apart.
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Farm Equipment

Farm Equipment's Dealership Minds: Vanderloop Equipment, Profile of a Successful Dealership

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