Dealership Minds Summit Video 2013
www.farm-equipment.com/articles/8816-creating-a-marketing-vision
Creating a Marketing Vision
April 25, 2013
Dealership Minds Summit 2013: Tim Young
Tim Young, Young's Equipment (2009 Dealership of the Year). Young, who was called a revolutionary by the CEO of NetSuite, understands what is possible through customer engagement technologies and how dealerships can properly apply them for real results.
He walks you through the profit-generating benefits of customer segmentation as well as supporting your marketing vision through CRM and account management technologies.