Articles by Ben Thorpe

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Boots on the Ground

Strong Customer Relationships, Parts Inventory Central to Spring Success

4-store John Deere dealer Alliance Tractor squares up against larger competition by sharing knowledge, prioritizing premium remote service & keeping the parts warehouse full
It’s almost done raining on a late February afternoon in Vincennes, Ind., where the team at 4-store Indiana and Illinois John Deere dealer Alliance Tractor’s Vincennes store prepares for planting season.
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Used Equipment University Series

[Video] The Dangers of Becoming 'Emotionally Attached' to Used Inventory

In this episode of Farm Equipment's Used Equipment University Series, Associate Editor Ben Thorpe sits down with Tom Healy, Dealer Development Manager at the North American Equipment Dealers Assn., tells the story of how he made a tough decision with his dealership's rising used forage harvester inventory in 2018. He warns about the dangers of becoming emotionally attached to used equipment in pursuit of a margin that may never materialize.  The Used Equipment University series is brought to you by Tractor Zoom
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On the Record

February Used Equipment Pricing Mixed at Auctions & Dealer Lots

In this episode of On the Record, brought to you by Associated Equipment Distributors, we look at how used dealer and auction prices are trending. In the Technology Corner, Noah Newman shows up Trimble’s new Bilberry Smart Spraying System. Also in this episode, dealers report few department manager retirements coming, AGI earnings, the Farm Equipment Hall of Fame and Mahindra's North America CEO talks 2024 market share goals.
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Used Equipment University Series

[Video] Increasing Your Used Turns: Levers to Pull

In this episode of Farm Equipment’s Used Equipment University video series, Kyle Jimenez, used equipment manager at John Deere dealer Castongia Tractor, talks about what he does to increase used equipment turns. He covers repricing strategies, staying on top of trade-in valuations, when wholesale comes into the picture, and more. The Used Equipment University series is brought to you by Tractor Zoom
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